National Chung Cheng University Wins Two Awards at 2026 Global Views USR Awards, Showcasing Excellence in Aging Society Innovation
National Chung Cheng University (CCU) continued to advance its commitment to University Social Responsibility (USR), earning outstanding recognition at the 7th annual Global Views USR Awards in 2026. The university secured two major honors in the “Well-being and Coexistence” category, demonstrating its long-term dedication to addressing the challenges of a super-aged society through interdisciplinary practice.
Among the award-winning initiatives, Professor Ming-Ju Wu’s project, “The Happiness Puzzle in a Super-Aged Society: Time Banking for Cross-Disciplinary Social Connection and Service Innovation,” received the Model Award. Meanwhile, Professor Huey-Ling Shee’s project, “Elderly Human Rights Clinic: Glocalized Social Prescribing,” was honored with the Excellence Award, earning high praise for its social impact.
Both award-winning projects targeted the critical challenges of Taiwan’s transition into a super-aged society. Through innovative mechanisms and interdisciplinary collaboration, they responded to the diverse welfare needs of older adults and embodied the core USR values of “co-learning, co-creation, and co-prosperity.”
Professor Wu’s team centered its initiative on the concept of a “time bank,” building a mutual-aid-based social support system that connected community residents, students, and diverse professional resources. By accumulating and exchanging service hours, the project promoted intergenerational interaction and social participation, strengthened local care networks, and fostered resilient, age-friendly communities. By integrating expertise from management, social work, and information technology, the project exemplified social innovation and earned high praise from the panel of judges.
Professor Shee’s team, on the other hand, focused on “elderly human rights” and championed the establishment of an “Elderly Human Rights Clinic.” By introducing the concept of social prescribing, the project addressed the multifaceted needs of older adults through legal, medical, and social support perspectives. Emphasizing a “global vision with local implementation,” the initiative combined international exchange with community-based action to develop a human rights-oriented support model for aging populations, demonstrating strong institutional innovation and social impact.
CCU President Shaw-Jenq Tsai stated that the university had long adopted “local engagement with global connection” as its development strategy, actively integrating USR into teaching and research. This recognition highlighted CCU’s concrete achievements in addressing issues related to an aging society. Moving forward, the university would continue to deepen interdisciplinary integration, cultivate socially responsible and action-oriented talents, and expand its positive impact on society.
Vice President and Director of the USR Office Shin-Yuan Hung noted that the two award-winning projects exemplified CCU’s core USR values of “institutional innovation” and “social connectivity.” They not only responded to local needs but also aligned with key global issues. Through innovative models such as time banking and social prescribing, the university served as a vital platform connecting communities, policies, and professional sectors, advancing the practice of co-learning, co-creation, and co-prosperity.
CCU emphasized that the institution would continue to place USR at the core of its mission, strengthening collaboration with local communities while integrating international partnerships. By promoting cross-university and interdisciplinary cooperation, the university aimed to address the challenges of an aging society and sustainable development, positioning itself as a key driver of social innovation and public value.
